Mango Opening Ceremony in Lahore 2012


Mango comes to Lahore!

The famous Spanish Hi-Street fashion Brand spreading its outlets in Pakistan

Lahore, September 14, 2012: After the remarkable success of Mango’s first outlet in Karachi, A.K.
Marketing opened a new outlet of the infamous high street fashion brand here in the metropolitan on
Thursday 13th September, 2012, to cater its Lahore market. Famous Pakistani Singer, Model and Actress
Misha Shafi did the ribbon cutting ceremony to mark the opening of Mango’s first outlet in Lahore.

After bringing international brands like Lifestyle, Splash, Baby shop and spreading their outlet throughout
the country, A. K. Marketing is now making Mango available in every major city of the country.

Mango was founded in 1984 and has more than 2,400 stores in 107 countries. Dressing the urban and
modern woman and meeting her daily needs is the formula which has been analyzed, adapted and
applied to each country. Mango opening up in Lahore is initiative for all Lahori women to have a store to
dress stylish and trendy in an affordable price.

Currently the Mango store is displaying their newFall/Winter-2012 collection. This collection offers four
lines: Evening, Suit, Casual-Sport and Jeans plus a special collection for Middle East and South Asia
called the Arabic Collection. Each collection offers garments easy to combine according to the costumer
style and personality. Furthermore, they are able to meet daily needs of MANGO women.

“I am glad to announce the new opening of Mango in Lahore, it is affordable, approachable and trendy!”
ZahidJivanji – General Manager.

“We are very happy with the response we are getting in Lahore and we are planning to open the third
outlet of Mango in Islamabad very soon. Our creative team is also bringing more concepts to Mango, like
Men’s wear (HE by Mango), Mango accessories and Mango footwear (Mango Touch).”
According to Mr.Luis Ancillo- Mango backup team.

The launch event had a fashion presentation, in which models will showcase the Fresh, Feminine, Cool,
Commercial and Easy Mango collection.

The launch event organized by Catwalk Productions and PR handled by Catalyst PR & Marketing was
attended by a large number of Celebrities, designers and socialites including Meera, Zeba Bakhtiar,
Nadia Ali, Saba Qamar, HSY, Natty, Kuki, Rizwanullah, Neha, Khawar Riaz, Hamza Tarrar, Iffat Umer,
Humayun, Munib Nawaz and the very warm welcoming Lahori crowd.

Models for the event were Noor-ul-Ain, Daniya,Sadaf, Anum, Fizi,Fatima, AlizeyGabool, zil-e-Huma and